A photograph will always be subject to the associations of each observer and his ways of seeing вЂ“ therefore thereвЂ™ll always be many different versions as to its interpretation. Images taken out of context often confuse rather than they help to shed light on an issue. When replacing the memory that puts things in perspective and gives them a value subject to critical judgment, images make us believe that we live in a world where everything is a spectacle.

вЂњWays of SeeingвЂќ or how we perceive and process visual images He argues that an industrialized society needs images to keep running and sustain itself. To sustain an economic system, for example, as John Berger says in his short essay. ItвЂ™s precisely this mechanism that makes photography a powerful instrument of manipulation. Whether it matches or not what the photographer had in mind when he took the image. ItвЂ™s these factors that ultimately give meaning to an image. Thus the interpretation of each image is subject to the personal experiences, beliefs and opinions of each observer. But soon after that the connection no longer exists. For a brief moment, a split of a second, there is harmony between the physical subject and the image, or if you want the material on which its representation is formed (film, paper, sensor). They are nothing more than a record of an event that has occurred at a certain time in a certain place.Д«y the light that has left its footprint on the photosensitive material, we know somethingвЂ™s вЂњbeen thereвЂќ in front of the camera when the shutter button was presses. In contrast to memory, according to the author, photographic images do not retain significance in themselves.

The most striking aspect of text вЂњThe Uses Of PhotographyвЂќ for me is when John Berger talks about photographs replacing memory. In his essay вЂњUses Of PhotographyвЂќ, John Berger вЂ“ author of Ways Of Seeing вЂ“ replies to Susan Sontag. ItвЂ™s an excellent analysis of the far-reaching changes photographic images have made in our way of looking at the world and at ourselves. Almost every photography student has probably read it. Susan SontagвЂ™s book вЂњOn PhotographyвЂќ is a classic. John Berger responding to Susan SontagвЂ™s book вЂњOn PhotographyвЂќ

John berger ways of seeing summary